Started in 2013, Plunk began as a way to bridge the gap that existed between the technology and entertainment industries. However, as the conversation became more detailed, Plunk found that every industry was struggling with how they could use technology to connect with the people they want to reach. This started a snowball effect in which the team started to build solutions that put technology in business’ hands in a way not many were, or are, doing today. Technology is evolving at a rapid pace. Plunk has been working to ensure that they stay in the forefront of that ever changing landscape with prolific design and understanding the challenges of today’s business. Through comprehensive discovery, Plunk is able to take the needs of the company and turn them into radical solutions that can build brand loyalty and put the business in a position to grow at a rapid pace and include the scalable data needed to be there for years to come.